articles with #business

balance

Balance is a state that people perceive as an ideal of particular attractiveness. If something is evenly distributed, in balance, then we attach a high value to it. Equilibrium of forces, of markets, of forms and structures, of opinions or even of values in themselves, is something “beautiful”. It is not without reason that Justicia carries a scale with which she can ensure that the facts can be weighed – in balance, and therefore just.

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build leadership!

Businesses are re-discovering the customer! After years of inward focussed, efficiency-driven business doing, where the bottom line is a result of a business’ savviness, rather than of customers’ engagement, the focus now is shifting. With companies like Apple and Nike thriving on the dedication of their devoted and happy-spending customers, others want to follow suit. The question remains how to grow a customer base as loyal and motivated as the one of Apple: loyalty is not enough, customers also need to spent and motivate others to do the same! more…

invest

How can we prove that an investment in design correlates, or even causes, an increase in stock value? Marty Neumeier recently tweeted: „It seems to me that design investment is a leading indicator of higher profit margins and stock prices. Need to prove!“ more…

organism

Organizations are not that different from us, human beings: both are organisms that – as long as they are nourished properly – can survive for a substantial amount of time. Likewise, if you want to make them more attractive, you dress them up; if you want to put them in a competition, you make sure they are lean and fit; and if you want them to be happy, you make sure that they have a purpose. more…

volcano

As there was something important to discus, my colleague took me „to catch some fresh air“: for me it was just fresh air, for him the same, but compounded with the heavy fume of a filterless Gauloises.
Soon after we had reached the terrace, the smoke started to penetrate in small cloudlets from his nose and mouth: the clear predictor of an imminent eruption! more…

bridge

Amongst mankind’s great achievements you will find great inventions like the wheel, the boat, or the water closet. Not hard to imagine where civilization would be without these… Most of these inventions are by now taken for granted: we don’t even bother to imagine how the world would be without them.

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control

What a surprise! Just when he was ready to pay the customer took a final glance at the bill and noticed that the prices changed: not the 21 euro for the main dish, but 32,50; not the 9,50 for the dessert, but 15,80… Upon inquiring why the difference, he got a straight answer back – „the kitchen crew needed more time than planned and that’s why the costs have increased!“

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tango

As expected it came up right away: a call for strict separation of what is regarded as life (private), and what is regarded as work (vocational). As a reaction to my request to the audience – to reflect their level of customer-centricity between ‚zero‘ and ‚full‘ on a graph – somebody wanted to know if she had to reflect her opinion or the one of her employer: because that would be quite a difference!

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